Have you ever felt like the underdog? Maybe your firm is growing in drips and drabs and has a long history of losing to the giants in your specialty who literally have million-dollar-plus marketing budgets. It can feel impossible to break out of ‘underdog’ territory, especially when you don’t have an advertising or marketing budget comparable to the big dogs’.... Read More
How to Create Impactful Content for Your Law Firm The legal industry is often eclipsed with the unfortunate reputation of being stuffy, strict, and inaccessible to “your average Joe.” Legal content can be confusing, and many lawyers don’t do it justice by using legal jargon and complex concepts. At WDW, we know clients deserve better. We envision more impactful, engaging... Read More
Creating a blog is a great way to constantly add new, relevant SEO content for your website. When deciding on where to create your blog however, you have several options: An internal blog is a blog that is hosted directly on your website. This is a great opportunity to attract new visitors to your website through organic search engine results that feature your... Read More
At We Do Web Content, we get a lot of questions from website owners about copyright laws and how/when they apply to their web content. In the following discussion, we’ll cover some of the most prevalent copyright concerns related to web content. Our goal is to help you comprehend the ownership of your web content rights, what constitutes plagiarism, and... Read More
Learn from the three legal industry’s content marketing and lawyer SEO experts as they have a candid discussion and give you some insider information that will help your law firm or medical practice rank higher in Google and Bing. Meet the experts: Alex Valencia | We Do Web Content: Co-founded We Do Web Content, an Inc. 5000 (2020) company in... Read More
Things you can do now to ensure your firm not only survives but also thrives through the crisis and beyond What happens when you poll your staff of legal content writers, editors, and marketing mavens about helping clients win during the coronavirus pandemic? They give you gold! Keep in mind, we’re also consumers and have been receiving messages from businesses,... Read More
Digital Marketing firms like We Do Web Content are always looking for innovative, out-of-the-box content marketing solutions for our clients. We believe the best types of content are ones that span multiple platforms and convert readers to customers in non-invasive methods. Ebooks have become a go-to platform for pleasure as well as informational reading. A lot of educational institutions are... Read More
Google Maps is an incredible tool for connecting businesses and clients. Unfortunately, it can also be used to harm legitimate businesses by listing fraudulent phone numbers, addresses, and more. Today, we’re going to highlight a few of these tactics so you can take steps to protect yourself and your law firm SEO. How a Scammer Could Harm Your Business... Read More
Google’s algorithm seems to be ever-changing, making it difficult for website owners and search engine marketers to figure out exactly what will help you rank at any given moment. Will it be your content? Do meta tags still matter? Are those spammy backlinks harmful or not? It can often feel like SEO is a moving target – especially in an... Read More
Is your law firm website guilty of bad SEO? I’ve witnessed it far too many times. Law firm got bad advice. The law firm didn’t do any link building. The law firm didn’t add any content – or, if they did create content, it ended up being incredibly similar to other content already on the website, low quality, and without purpose. Basically,... Read More
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